We optimized our support department thanks to the Telegram chatbot from Unisender. Now the bot works around the clock and handles simple, repetitive requests on its own, leaving more complex and important issues for the specialists. This has allowed us to better understand the real problems with the product that were previously lost in the flow of uniform inquiries. Interestingly, I created this bot myself, even though I have no programming experience. The hardest part was working out the questions for which the bot provides automatic responses. As a result, we eliminated excess support staff! Now we only have a few specialists left, and the efficiency of responses has increased, allowing us to highlight several questions for marketers to improve the product.