We have been using SMS marketing services for a long time and, considering the decrease in the cost of deposits on Viber, we decided to try this advertising method. Although not all users have Viber, payment is only charged for delivered messages, and those who did not receive them can be sent automatic SMS via Viber cascade. This is very convenient and helps save the budget. Additionally, Viber allows you to use text up to 1000 characters and attach an image for a price that is 1.5 times lower than a regular message. In the end, this is truly beneficial for every marketer!