This company is squeezing money out of the population. Allegedly, there are prize codes or words that are placed in crosswords, or sent through special programs via SMS to phones, where people supposedly win. They are "awarded the status of winner," and to receive the prize, they first need to activate this winner status by purchasing some unclear promotional sets. Most often, elderly people call, spending their last money on these sets. The company supposedly pays out winnings every month. Now they have a division called "First Index," owned by someone named Lyudmila Yanchenco, whom no one can ever reach to find out when she plans to pay out the prize. The name might be fake. The guys who work in the call centers and answer calls and process orders for these club companies are not allowed to say that this is a scam, as they are being monitored. So just don't call if you receive messages about winning money, and warn your friends and relatives about this.