The SMM course for business. Judging by the description, it's a great offer for those who already have their own business and want to start promoting it on social media. Overall, I got my accounts in order, developed a promotion strategy, created a content plan, and set up advertising. However, there wasn't as much useful material as I had hoped. They could have excluded all the information about who an SMM specialist is and what tasks they solve, as well as the section on personal effectiveness and teamwork (how is that related to SMM?). More attention should have been given to the development of specific social networks. We quickly skimmed through TikTok, Twitch, and other platforms, even though I didn't plan to promote there since my niche is completely different. It would have been better to focus more on VK and Instagram. I was also surprised by the case studies we analyzed — examples from large brands, even though the students have small businesses. It would have been better to consider examples from our segment. Overall, not all aspects of the course appealed to me, but I can't call it bad. I learned a lot of useful things, so the money spent wasn't in vain, especially since I already see results from implementing some ideas.
